Founded in 2002 and SECP registered, The Communicators (Private) Limited — operating as POWER99 — is Pakistan's most experienced development communication and radio education organisation.
Power99 is not a typical radio station. It is a development communication institution that operates broadcast infrastructure. Every studio, every frequency, every programme is oriented toward one purpose: using the power of media to educate, inform, and improve lives across Pakistan.
We have partnered with UNESCO, UNICEF, CARE International, IOM, DW Akademie, the German Federal Foreign Ministry, USAID, and the Government of Pakistan — repeat partnerships built on documented results.
An informed, educated, and empowered Pakistan — where every community has access to quality information, every child has access to education, and every voice has the opportunity to be heard.
To use the power of broadcast media, community communication, and participatory journalism to deliver measurable development outcomes — in education, public health, climate resilience, and civic engagement — across Pakistan's most underserved communities.
Evidence over assertion. Community voice before institutional voice. Measured outcomes before claimed impact. Repeat partnerships built on documented trust. Children first — always.
Founded — The Communicators (Pvt.) Ltd. established in Islamabad. SECP registered, PEMRA broadcast licence secured.
Earthquake Response — Camp radio in Muzaffarabad and Bagh — among Pakistan's first emergency broadcast responses.
IDP Communication — Camp radio during the Swat IDP crisis.
First IRI Programme — Launch of Interactive Radio Instruction bringing structured education to students without functional schools.
GDN First Prize — Global Development Network Most Innovative Development Project — Lima, Peru.
TESOL Award — Mary Finocchiaro Award — Chicago. hundrED Global Innovation — Finland.
UNESCO & OECD — UNESCO LitBase documentation. OECD COVID-19 education spotlight.
Radio My Best Friend — UNESCO/AICS partnership — 18 districts, 53,893 students.
UNICEF Partnership — World Children's Day Radio Takeover — children as producers, hosts, station managers.
ICMPD Campaign — 55–65 million listener reach. 101 days. 5 languages.
AI Journalism — AI in the Newsroom programme. DW Akademie Displacement & Dialogue continues.
Main studio complex · Editorial · Training · Management
KP operations · IRI field work · DW Akademie programmes
Power99 FM Vehari · South Punjab field presence
Sindh operations · STEDA partnerships · Coastal reach
Founder and Chief Executive. Over two decades leading Pakistan's most experienced development communication and education broadcasting organisation.
TESOL Mary Finocchiaro Award recipient. RNTC-certified (Netherlands Broadcast Training Centre / BBG). Led Power99 to five international awards across three continents. Over two decades building Pakistan's most experienced development communication organisation.