From interactive radio classrooms to Afghan refugee journalist training — our work spans education, community engagement, journalism, climate, humanitarian response, and development communication.
Power99 is Pakistan's most experienced implementer of Interactive Radio Instruction — a methodology proven to reach students in communities where schools are non-functional or inaccessible. Our IRI programmes have been recognized by UNESCO, GDN, TESOL, HundrED, and the OECD.
500,000+ beneficiaries. 5 international awards. Documented by UNESCO, OECD, BBC, and DW as a model IRI intervention.
18 UNESCO districts. 53,893 students monitored. 2,214+ field visits. All provinces + GB + AJK + ICT.
227 teachers trained. 59 schools. 5M+ indirect listener reach.
11,000+ children. 300 teachers. 140 government officials engaged.
6,795 learners against a target of 1,400 — 485% overdelivery. Cross-sectarian: 5 Islamic traditions.
IRI delivered to out-of-school children across KP. Curriculum covers literacy, numeracy, health, and climate resilience. Teacher guides translated into regional languages.
Children's radio series built around a magical talking book character. Promotes reading habits, vocabulary, and imagination through storytelling, quizzes, and listener participation.
Power99 believes children are not the audience for media — they are the producers of it. Our child and youth media programmes give young Pakistanis real microphones, real responsibilities, and real airtime.
Children aged 5–12 as producers, hosts, programme managers, and station managers. Live broadcast from Power99 studios.
Pakistan's first school-based child-led podcast. Children research, script, record, and produce.
Early childhood media programming designed around child development principles.
Youth infotainment magazine for ages 11–17. Science, health, and social topics through music, games, quizzes, and characters Professor Abracadabra and Mano Billi. Aligned with national curriculum.
Mobilisation across 7 union councils of District Buner. Radio talk show series on parenting, child health, hygiene, and gender equity. Brought out-of-school children back to classrooms.
Power99 has implemented behaviour change communication campaigns for CARE International, IOM, Plan International, and ICMPD — across multiple languages, multiple radio networks, and multiple years with documented reach and verified delivery.
65M listener reach. 151 days. 5 languages. 5 radio networks. 12,480 spot airings — 100% of target delivered.
40 programmes. 10 districts. 1M+ listener reach. 3-year partnership.
55 radio dramas. 55 expert discussions. 110 PSAs. 5 languages. Sexual and reproductive health communication.
50 talk shows. Policy dialogue directly with the Deputy Speaker of Parliament.
12 talk shows. 12 magazine programmes across newly merged districts. Themes: interfaith harmony, youth resilience, economic reintegration of TDPs. Platform: Mustekama Moashera.
Sustainability study across 12 KP districts including merged areas. Assessed multimedia platform transition, revenue models, programming strategy, and digital archiving for government radio stations.
Power99 is the only Pakistani media organization working directly with Afghan IDP and refugee communities on community journalism. Our training programmes are delivered inside a functioning national broadcaster — not a simulation.
Afghan IDP and refugee female journalists trained in Pashto/Dari community broadcast media. Ongoing 2024–2026.
Training on AI tools for broadcast journalists. 88 journalistic pieces produced including radio programmes and podcasts. Part of 2025 digital journalism initiative for displaced community reporters.
Podcast production training for displaced and refugee community reporters in KP and Balochistan. Focus on community storytelling, digital broadcasting skills, and Radio Listeners Club engagement.
Power99's climate portfolio connects communities to climate justice, conservation action, and environmental awareness — through radio, community engagement, and behaviour change campaigns.
Family-centred climate action campaign. Bilingual environmental communication for urban and peri-urban communities.
Community-level climate justice communication with a rights-based framing for affected communities.
12-episode specialist public health series integrating environmental health messaging.
Multimedia climate journalism intervention across Pakistan's Indus Basin. Trained 36 journalists and 12 media managers from 15 radio stations across all provinces. Produced 45 radio programmes, 13 Urdu videos, 5 regional language videos, and 15 podcasts covering water economics, climate justice, alternate energy, and the Indus River. Established the Constructive Climate Journalists Network (CCJN) — still active.
Power99 has responded to every major Pakistani crisis since 2005 with immediate broadcast communication. Camp radio. IDP communication. Flood response. COVID-19 emergency education. This is institutional character — not a portfolio item.
Camp radio in Muzaffarabad and Bagh — among Pakistan's first emergency broadcast responses.
Displacement camp radio during the Swat IDP crisis. Community communication in conflict-affected areas.
Emergency radio education during school closures. OECD spotlighted as top global COVID-19 education solution.
Crisis communication during Pakistan's largest flood displacement in a decade.
From concept to delivery — Power99 brings 24 years of field experience, verified reach, and an active broadcast platform.